Price Structures & Costs for Storefronts
Storefront programs have the following costs associated with them:
||the cost of the products that go in your store
Credit Card Fees
||a 3% fee is charged for all store purchases made with a credit card. You can build this charge into your prices to recover it on each purchase.
||a monthly storage fee, billed as 1% of the value of your inventory (minimum fee of $50 per month).
||no charge for your first online store. If more than one store is needed, each additional store will be billed at $50 per month.
Picking & Packing
||a nominal fee for picking and packing, typically $2-3 per box.
||as utilized. We have competitive rates with USPS, FedEx, UPS, and DHL, and will help you select the best shipping option for your program.
We offer several different billing configurations that we have designed to accommodate the unique ways our client companies allocate expenses to different departments and budgets. Your creative partner can help you select the best configuration based on your company’s specific needs.
Bill to Company
With “Bill to Company” turned on, charges associated with each store order are billed to your company when we issue your next statement, at the beginning of the next month. No credit card is required for users to place orders in your store.
This configuration works best for companies that have one central budget for the branded products from each store, or for companies that wish to use the Department field or Custom Field to allocate store spend to different budgets at the end of the month.
With “Credit Card” turned on, store users are required to provide a credit card for any charges associated with their order. All of the credit card charges are listed as "credits" on the store's monthly statement, and are counted against the "charges" like storage and pick & pack fees.
Bill Admin to Company
In Credit Card mode, store admins have the option to skip providing a credit card if “Bill Admin to Company” is turned on. This is turned on by default, but can be turned off on request to your Creative Partner.
As with a standard ecommerce store, you can choose the price of each item in your store. Store admins often choose the cost of the item. When Credit Card billing is selected, they often pad the cost of the product to cover merchant account charges.
In either billing mode, product charges for stocked products will be listed for each order, but not actually “charged” to your company each month, since you will have already paid for the products held in stock for you. Product charges for on-demand products will either be billed to your company each month (Bill to Company is selected) or charged to the store user upon checkout (Credit Card is selected).
For Public Stores, store admins can also build in a profit margin so they can make money on merchandise purchased from their stores.
For Team and Company Stores, admins can choose whether to charge store users for the cost of each product (or even mark it up) or just for shipping and tax. Whether you wish to pass on the cost of products to others within your company will depend on what makes most sense for your particular budget allocation and accounting situation.
Typically Brilliant storefronts are shown in US dollars, but Brilliant can support outside currencies for a truly unique experience. This can be a great add-on in a rewards store where items are shown as "points" or "bucks" to mirror employee programs.
These stores can only accept storefront gift codes as payment, or costs can be billed back to your company on a monthly basis.
Promo Codes & Gift Cards
Everyone loves a good discount. With promo codes, you can offer individual or store-wide offerings for users. Promo codes are used within the store's checkout process, and taken off of the order's total amount.
Promo codes can have a number of configurations, such as taking a dollar amount or percentage off the total, make shipping free, be limited to a one-time use, or be assigned to a specific user. Some of our favorite use-cases for promo codes are:
- When a store launches, providing a free shipping promo code.
- Give a 15% off code for an employee's birthday
- Sending unique codes to customers for one free gift to celebrate your business' anniversary
While promo codes are great for single-use, gift cards allow users to shop time and time again with a unique gift card. Store admins can create gift cards for any denomination and quantity, and send them to store users. Gift cards can also be used in conjunction with credit cards, so users can still get their favorite gift despite their gift card balance.